Whiteboard animation


If you’re landing on this page you’ve probably heard of whiteboard animation before but you might be wondering what exactly it is, why it’s so popular or how you can create your own. If that’s the case, this guide has you covered! 

Read on to learn more about whiteboard animation from start to finish, or skip ahead to answer your specific question:

•  Whiteboard animation definition

•  3 whiteboard animations to inspire your own

•  The benefits of whiteboard animation

•  Creating your own whiteboard animation: step-by-step

•  Who whiteboard animation is for

•  Whiteboard animation results

•  When and where to use whiteboard animations

•  Whiteboard animation software

What is whiteboard animation?

Whiteboard animation is a style of video designed to look like the content is being hand-drawn on a school whiteboard or white background. It’s a particularly popular way to communicate more complex information because the simple graphics are easy to understand.

Originally whiteboard animations were created by filming someone physically drawing on a whiteboard surface. This was very time consuming and required strong artistic abilities. However, tools like VideoScribe make this whole process a lot easier, doing the hard work for you and meaning you can focus on the content rather than worrying about drawing your images correctly.

The benefits of whiteboard animations

  1. They’re memorable. Research by Dr. Richard Wiseman found that 15% more information is retained from a whiteboard animation than a talking heads video.

  2. They’re versatile. Whiteboard animations are suitable for any topic from educational videos to marketing content

  3. They’re easy to create yourself. Unlike live action video content you don’t need any experience or expensive equipment to create your own whiteboard animations. Tools like VideoScribe do all the hard work for you in a fraction of the time.

  4. They hold your attention. The combination of sound, movement and visuals appeals to all our senses and the way the animations draw keeps us interested to learn what will happen next.

  5. They’re fun! Whiteboard animations put people in a good mood which helps them learn. Suddenly the content isn’t work, it’s entertainment. 

Sales people and marketers: consumers not only want to see more video content from brands but they actually expect it. Creating whiteboard animations is a great way to meet that expectation in a quick, easy and affordable way. 

Students: if you need to deliver an impressive looking presentation to your class then whiteboard animations will be your best friend. They’re easy to create in minutes but look like they took hours. Let your animation play in the background while you talk over the top, or record a voice-over to take some of the stress out of presenting. 

Educators: not only is it proven that whiteboard animations improve knowledge retention and student engagement, but they’re also easy to adapt to the different needs of your students.

HR and internal communications teams: need your company announcement to stand out? Create a whiteboard animation. Unlike a paragraph of text in an email, animations are hard to ignore. Plus, you’ll convey more information in a fraction of the time it would take to explain in a document or briefing. 

To introduce a topic: if you want to launch a new initiative, product or subject, a whiteboard animation can help. The combination of movement, audio and visuals grab attention and keep viewers engaged throughout.  

To explain an idea: whiteboard animations are particularly effective tools to explain even the most complex topics. You can use visual metaphors and infographics to help your audience process the information in terms they already understand. 

To summarize information: because it’s much easier to retain information from a whiteboard animation, they make the perfect plenary or revision materials. Simply take the key points and turn them into a short but impactful video.  

To persuade: since whiteboard animations tend to have simpler designs, your message can really shine and not get lost amongst stylized graphics. That means if you really want to

Where you use your whiteboard animation will depend on your objectives but some options include: on your website, in emails, in social media posts, in PowerPoint presentations, or as public speaking resources. 


How to create your own whiteboard animation 


You can open tools like VideoScribe and start creating your animation from any point but we recommend following these steps:

  1. Plan your idea out in full (find our planning template here).

  2. Write your script so you know how long your video will be.

  3. Storyboard your animation to ensure each scene flows smoothly with your script (find our storyboarding template here). 

  4. Record your voice-over.

  5. Add images and GIFs to create your animation in time with your script.

  6. Publish your video and share it with the world!  

Learn more about this process here. 

Whiteboard animation software

By now you’ve probably realized how powerful whiteboard animations are and want to get started creating your own. If that’s the case then animation software like VideoScribe is for you. 

VideoScribe is a tool that helps you make incredible whiteboard animations in minutes. Simply choose images and music from our library or upload your own, add a voice-over and then hit publish to share with the world. 

Benefits of whiteboard animation software:

  • It makes creating whiteboard animations easy and fast

  • You get professional-looking results without any animation or video editing experience

  • It makes creating your own bespoke animations affordable

  • It’s fun to get creative!

Features of our whiteboard animation software - VideoScribe:

  • Quick-start customizable video templates

  • Choose from over 7,000 free library images and GIFs, or import your own

  • Customize the colors of our graphics

  • Select your drawing hand or none at all

  • Record a voice-over or import your own

  • Add one of our 190 royalty-free music tracks

  • Publish straight to YouTube, Vimeo or PowerPoint


Learn more about the features of VideoScribe here. 

By using
, you agree to
our use of cookies
I agree